TRADEMARK
False IP Infringement Claims are Harming Amazon Businesses
CNBC recently reported on a startling case in which an Amazon seller’s most popular product, a generic toothbrush head replacement, ...
Read More The Best Way to Defend Your Patent is by Going on the Offensive
As far back as George Washington, military strategists have understood that the best—and sometimes only—defense is a good offense. And ...
Read More Trademark Registration and the Saga of Crushing Candy
In the last few weeks, there has been a fair amount of media on King.com and their efforts to use ...
Read More Strong Marks
This article discusses how to make a strong mark. First, I am going to discuss some basic marking principles. Second, ...
Read More Making your mark
Once you have decided how you want to market your product, the next step is to determine what kind of ...
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